Heartland retail experts can implement sensors and software to detect customer flow, so you can adapt store layout to achieve optimal results.
Designing customer-centric store layouts start by tracking customer movements from the moment they enter the store. To create optimal designs, retailers need to understand the common paths customers take and their interaction with displays, merchandise, and store staff.
Understanding customer flow gives retailers crucial information on flow patterns, the number of visitors, areas they frequent and ignore. It also helps them understand how displays and retail staff are influencing the consumer experience.
A good design store layout optimizes revenue per square foot and creates a relaxed and efficient store flow. Heartland experts can help you capture the data, implement the software, and help you design an optimal store plan.
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